BIGtheme.net http://bigtheme.net/ecommerce/opencart OpenCart Templates
Home / Branding

Branding

Getting Employees to Tell the Whole Truth When You Need to H…

Let’s face it. Every organization has employees who fear telling their bosses the whole truth about workplace problems because such honesty can be career-limiting. In fact, it’s likely that most employees feel this way at some point in their careers. Employee self-censorship usually amounts to a simple act of self-preservation because ...

Read More »

How to Communicate Effectively During a Crisis…

The following excerpt is from Jill Schiefelbein’s book Dynamic Communication. Buy it now from Amazon | Barnes & Noble | IndieBound While you hope to never experience a crisis situation in your business, it’s important to be prepared. And while managing a crisis isn’t simple, there are some key elements that every business owner needs to ...

Read More »

3 Ways to Bootstrap Your Startup's Business Travel Budg…

Last summer, the Global Business Travel Association reported that global spending on business travel grew 5 percent between 2014 and 2015, reaching a total of $1.2 trillion. That figure was expected to reach $1.3 trillion by the end of 2016 and grow by a steady 5.8 percent over the next five years. By ...

Read More »

Do You Need to Create a Personal Brand for Your Business?…

Entrepreneur Network partner Greg Rollett is often asked whether it’s important to create a personal brand for your business. His answer? Only if you want to get paid. Look at the difference between Tony Robbins and other life coaches. Robbins runs a billion-dollar company, while other coaches struggle to pay ...

Read More »

How Much Should a Quality Logo Really Cost?…

Most companies know that they simply can’t afford to botch their logo: it will serve as the first impression and ongoing initial point of contact with all potential customers. Whereas an emotionally-charged, aesthetically-pleasing logo can draw customers to a brand, a poorly designed one can repulse customers. Designing a strong ...

Read More »

The Evolving Role of Social Media in Ecommerce…

As social media and ecommerce become increasingly enmeshed in our lives, the opportunities for them to interact with and bolster each other are innumerable, considering that the average person spends around an hour and 40 minutes browsing social media every day, and the number of internet shoppers in the US will reach 217 ...

Read More »

5 Comfort-Crushing Tips to Reach Your Goals…

Most people imagine the life of a multi-millionaire serial entrepreneur to be comfortable and easy going. But they aren’t imagining the life that Jesse Itzler creates every day as he gladly takes on self-imposed challenges, pushes past his personal limitations and seeks out “hard stuff.” Itzler, one of the owners of ...

Read More »

How These Entrepreneurs Managed Team Dynamics As Their Compa…

Back in 2009, at a street festival in Cambridge, Mass., Todd Horton founded KangoGift alongside a team of four. What started as a concept of sending a gift to a friend via text message has since evolved into an HR software company helping to improve employee-recognition programs. Related: 5 Steps to ...

Read More »

How You Can Become the Kanye West of Your Industry…

You can diss the guy all you like, but Kanye West is arguably a terrific marketer. It seems like a week doesn’t go by without the rapper getting involved in some debate or dispute. And even if media outlets classify these events as a mere thirst for publicity, there’s something to ...

Read More »

How to Handle 4 Requests for Free Help You'll Start Get…

As your business grows and you become more successful, it’s natural that other entrepreneurs who are looking to grow their business will reach out to you. There is nothing wrong with asking questions if the approach is made properly. As you have probably seen, the approaches tend to be sloppy. ...

Read More »